Pamela Anderson is lending her bombshell sex appeal to a new webcam-based social media platform.

Pammy, 52, posted a sultry bedroom shot of herself in lingerie on Instagram Wednesday, plugging her new role as the creative director of Jasmin.com.

An offshoot of adult webcamming service LiveJasmin, this site sells itself as a place where users can communicate directly with influencers and discuss anything from travel and fashion to dating and relationships.

The Barb Wire star is expected to host regular virtual conversations with experts in the fields of relationships, intimacy, and sex positivity.

Speaking about her new gig to Good Morning America, she said: ‘I love the concept, I love the idea of trying to connect people.’

‘I feel like it’s one of those things where users and influencers can talk about anything and it’s direct communication looking into somebody’s eyes – I kind of take social media to another level.’

Pamela also got personal in the interview, saying: ‘I’m always in love and brokenhearted at the same time. My mother tells me so much it’s never going to change.’

In February this year, the actress split from movie producer husband Jon Peters after only 12 days of marriage.

The pair married on January 20th during a private ceremony, where Anderson’s sons Brandon, 23, and Dylan Lee, 22, who she shares with ex Tommy Lee, were in attendance.

Pamela’s first husband was rock star Tommy, to whom she was wed from 1995 until 1998.

The blonde bombshell was also married to Kid Rock from 2006 until 2007. And she was wed twice to Rock Salomon; from 2007 until 2008 and then again from 2014 to 2015.

Salomon was Paris Hilton’s co-star in her sex tape 1 Night In Paris

source: Daily Mail

Pamela Anderson is best known for her role as lifeguard C.J. Parker on “Baywatch,” but the actress is stepping into a new role as the creative director of a new social platform at Jasmin.com.

Jasmin describes itself as a new type of social network that allows users to communicate directly with different influencers and experts about topics ranging from travel and fashion to dating and relationships.

“I love the concept, I love the idea of trying to connect people,” Anderson told “Good Morning America.” “I feel like it’s one of those things where users and influencers can talk about anything and it’s direct communication looking into somebody’s eyes — I kind of take social media to another level.”

On Jasmin, Anderson reveals a different side of herself that no one has seen in the past: activist and advocate, hoping to be able to use the platform to talk about the things she is most passionate about, like love and romance.

“I’m always in love and brokenhearted at the same time,” said Anderson. “My mother tells me so much it’s never going to change.”

In the past, the actress has been an advocate for WikiLeaks founder and whistleblower Julian Assange, with whom she has a close relationship. In 2019, she told “The View” that Assange was “the world’s most innocent man.”

“I haven’t seen him in a long time,” Anderson told “GMA.” “I worry about him because I speak to his mother sometimes and yeah, he is in a dire position and I hope this turns out for him the way it should be.”

Just like the relationships Anderson has in her life — including her relationship with Assange — Anderson hopes that users on Jasmin will be able to create an emotional connection and friendships with others.

Anderson also said she wants people to feel less lonely.

“Sometimes it’s easier to talk to a stranger than even your best friend about things that you’re concerned about,” she said. “I’m really excited because it’s breaking new ground. I think it’s going to be a ride.”

source: Good Morning America